Why People Chose Darkness

Jesus told Nicodemus that people had loved the darkness and hated the light, but no one loves darkness.  Darkness is more often than not a frightening place, more filled with despair than with any sort of comfort or satisfaction.  If they had not sought the light it was perhaps not shining so brightly or it had not seemed so welcoming.  Or maybe the light had been as threatening as anything else, as hard to understand.